How to Verify Your Portfolio and Set Up Google Analytics in Webflow

When launching a portfolio for the world to see, there are three major steps involved. In this tutorial, we will cover two of these essential steps: Google Site Verification and setting up Google Analytics using Webflow. These steps are crucial for controlling indexing, confirming ownership, and tracking the performance of your portfolio website.

Verifying Your Portfolio on Google

Before we dive into the process of setting up Google Analytics, let's begin by verifying your portfolio site on Google. Follow these steps to make sure your website is properly verified on Google:

1. Access Your Project Settings:

• Navigate to your project settings in Webflow.

1. Go to the SEO Tab:

• Once in the project settings, click on the SEO tab.

1. Google Site Verification:

• Look for the Google Site Verification section within the SEO tab.

1. Visit Google Search Console:

• Click on the option to visit Google Search Console within Webflow.

1. Add a New Property:

• If you don't have existing sites verified on Google, you will need to add a new property. Enter the URL of your portfolio site (e.g., https://www.yourportfolio.com) and proceed.

1. Obtain the Verification ID:

• Select the HTML tag option to obtain the verification ID. Copy the content within the "content" tag.

1. Paste the Verification ID in Webflow:

• In Webflow, paste the copied verification ID in the designated field within the Google Site Verification section. Save your changes and publish your site to ensure the verification takes effect.

1. Verify Ownership:

• Return to Google Search Console and verify the ownership of your site by checking the verification status.

1. Inspect URL and Request Indexing:

• Utilize the URL inspection tool to check if your homepage can be indexed by Google. Manually request indexing if necessary.

1. Validate Your Site:

• Review the resources and ensure that Google can accurately crawl your site's content.

By following these steps, you will successfully verify your portfolio site on Google, enabling you to have control over indexing and ownership confirmation.

Setting Up Google Analytics

After verifying your site, the next crucial step is to set up Google Analytics to track and analyze the performance of your portfolio. Here's how to integrate Google Analytics with your Webflow portfolio site:

1. Access Integrations in Webflow:

• Navigate to the integrations section within your Webflow dashboard.

1. Go to Google Analytics:

• Select Google Analytics from the available integrations.

1. Create a New Property:

• If you haven't set up Google Analytics before, create a new property by providing the necessary details such as the property name, industry category, and business size.

1. Obtain the Measurement ID:

• Once the property is created, you will receive a Measurement ID. Copy the Measurement ID to your clipboard.

1. Integrate Google Analytics in Webflow:

• Paste the Measurement ID in the Universal Analytics Tracking ID field within the Google Analytics settings in Webflow. Ensure that the global site tag is enabled, and save your changes.

1. Publish Your Site:

• Lastly, publish your site to activate the Google Analytics integration.

1. View Real-Time Data:

• Once your site is published, you can access Google Analytics to view real-time data and performance insights for your portfolio site.

By following these steps, you will have successfully set up Google Analytics to track and monitor the performance of your portfolio website.

Conclusion

In conclusion, verifying your portfolio on Google and setting up Google Analytics are essential steps in launching and maintaining a successful online portfolio. With these two vital components in place, you will have control over indexing, ownership verification, and valuable insights into the performance of your portfolio website. By leveraging the capabilities of Webflow, you can seamlessly integrate and manage these essential tools to ensure the success of your online portfolio.

As you embark on this journey, remember to refer back to this guide to ensure a smooth and successful setup of Google Site Verification and Google Analytics for your Webflow portfolio. Happy building and launching!