Why doesn't Webflow show a preview of the photo when posting an artist from a collection on Facebook or other social media platforms?

Published on
September 22, 2023

When posting an artist from a collection on Facebook or other social media platforms, you may notice that Webflow doesn't display a preview of the photo. This can happen due to the way social media platforms gather information from websites when generating previews. Here are a few reasons why this might occur:

  1. Open Graph tags missing or incorrect: Social media platforms use Open Graph tags to gather information about a webpage when generating previews. These tags provide metadata such as the title, description, and image URL. If the Open Graph tags are missing or incorrectly configured on your Webflow site, the social media platforms may not be able to display a preview of the photo. To resolve this, you can add or update the Open Graph tags by going to the Project Settings panel in Webflow and navigating to the SEO tab.

  2. Caching issues: Social media platforms often cache the preview of a webpage to improve performance. However, this can sometimes lead to outdated previews being shown. To address this, you can use the Facebook Sharing Debugger or tools offered by other social media platforms to refresh their cache. If you're frequently updating the images or content of your artists in Webflow, it's a good idea to check the debugger tool and refresh the cache whenever necessary.

  3. Image size and resolution: Social media platforms have specific requirements for image sizes and resolutions to display properly in previews. If the image you're using as the artist's photo doesn't meet these requirements, it may not be displayed. Make sure the image is in the correct format (JPEG or PNG), within the recommended file size limit, and has sufficient resolution for optimal display. You can refer to the documentation or help sections of the respective social media platforms to find the recommended image specifications for previews.

  4. Content visibility restrictions: Sometimes, if your artist collection or associated content has visibility restrictions (e.g., password protection or restricted access), social media platforms may not be able to crawl and fetch the necessary information to generate a preview. Ensure that your artist collection and relevant content are publicly accessible to increase the chances of social media platforms displaying a preview.

By addressing these potential causes, you can increase the likelihood of social media platforms displaying a preview of the photo when posting an artist from a collection on Webflow. Remember to test the previews by using the sharing debugger tool offered by the respective platforms to ensure everything is working as intended.

Additional Questions:

  1. How do I configure Open Graph tags in Webflow?
  2. What is the recommended image size and resolution for social media previews in Webflow?
  3. How can I refresh the cache for social media platform previews of my Webflow site?