How do I turn on the Facebook and Google integrations in Webflow for syncing product data?

Published on

September 22, 2023

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To turn on the Facebook and Google integrations in Webflow for syncing product data, follow these steps:

Log in to your Webflow account and access your project's dashboard.
Navigate to the Ecommerce section by clicking on the "Ecommerce" tab in the left-hand sidebar.
In the Ecommerce dashboard, click on the "Integrations" tab.
Scroll down to the "Marketing integrations" section and look for the Facebook and Google icons.
Click on the Facebook icon to enable the Facebook integration. You'll be prompted to connect your Facebook account and grant Webflow permission to access your Facebook business account.
After granting permission, you will be able to sync your product data with Facebook, including product catalogs and stock availability.

To enable the Google integration, follow these steps:

In the "Integrations" tab of the Ecommerce dashboard, find the Google icon.
Click on the Google icon to enable the integration. You'll be directed to sign in to your Google account if you haven't already.
Grant Webflow permission to access your Google Merchant Center account. If you don't have a Google Merchant Center account, you'll need to create one before proceeding.
Once you've granted permission and connected your Google Merchant Center account, you'll be able to sync your product data with Google, including product feeds and inventory information.

It's important to note that these integrations allow you to sync your product data with Facebook and Google for advertising and remarketing purposes. By enabling these integrations, you can leverage the powerful targeting capabilities of these platforms to reach a wider audience and drive more sales for your Webflow-powered online store.

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