Building and Launching a Website: A Webflow Expert's Guide to Style, Usability, and Design

Published on
February 14, 2021

Building and Launching Your Website like a True Webflow Expert

In this tutorial, we will go over the process of building and launching a website using Webflow. We will cover the essential aspects such as style guide, global elements, and ensuring usability and design. By following these steps, you can ensure that your website is well-structured, visually appealing, and user-friendly.

The Importance of a Punch List

Let's begin by discussing the importance of a punch list. A punch list is a checklist that ensures all elements of the website adhere to a consistent design and functionality. This prevents the occurrence of bugs and inconsistencies, saving time and effort in the long run.

Style Guide

Global Heading Tags

When starting a Webflow project, it's crucial to establish global heading tags. These tags need to be consistent throughout the website, from the jumbo headings to the regular headings, paragraphs, texts, quotes, and labels. They should also be appropriately scaled for different devices.

Rich Text

Ensure that rich text elements are styled consistently, considering margins, paddings, list elements, and custom design features. This practice maintains uniformity and enhances the visual appeal of the content.

Global Colors

Utilize global swatches for colors, naming them in a shaded manner to facilitate easy referencing and usage. This approach avoids confusion in identifying and applying colors across the website.

Buttons

Standardize button designs by creating custom classes. This ensures that buttons are consistently styled throughout the website. Additionally, consider the design variations such as button size and color.

Custom Inputs and Form Fields

Design and implement custom input and form fields to ensure they align with the overall design of the website. Consider variations for dark and light backgrounds to maintain visual integrity.

Containers and Grid

When using containers and grids, tailor them to fit the client's requirements. Set the maximum width, gutter size, and breakpoints to align with the design specifications and ensure a cohesive layout.

Global Margin and Padding Classes

Develop and utilize global margin and padding classes, but be prepared to adjust them as per the unique requirements of each project. This adaptable approach allows for customizing spacing based on the website's content and design.

Ensure that the navigation and footer elements remain consistent across all pages. This uniformity aids in establishing a cohesive user experience and makes it easier to manage and update these elements across the entire website.

Fonts

When choosing fonts, consider the project settings and customize font files to maintain consistency. Avoid using conflicting fonts due to GDPR policies and the impact on website speed. Uploading custom font files is recommended to ensure a smooth and controlled typographic experience.

Usability and Design

In the next phase, we will delve into the usability and design aspects of the website. This includes assessing the functionality of interactive elements, user interface, and overall user experience. We'll also ensure that the design is visually appealing and meets the client's requirements.

Conclusion

By carefully implementing these steps within Webflow, you can confidently build and launch a website like a true Webflow expert. The attention to detail in the style guide, global elements, and usability and design aspects will result in a professional, visually appealing, and user-friendly website. Stay tuned for the next segment as we delve deeper into the usability and design elements of the website-building process in Webflow.